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ISDN 2001/2002

sNAP - Improving â…“ of your life

01
Potential Users
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White collar workers under work pressure
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Housewives feel exhausted after housework
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High School/College students under study pressure
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People who travel a lot and suffer from jet lags
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People with sleep disorders
02
Value Proposition
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Good sleep quality
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Better concentration on next-day works
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Portability
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Good price / performance ratio
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Better health
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Sleep quality / health monitoring


03
Pain points of the potential customers
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Noise - from streets or inside the house
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Light - from streets or inside the room
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Air - air flow or the smell inside the room

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